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[category archive] ads + marketing

Mobile Web: The Big UX Blindspot

“I think it shows how unique and progressive your restaurant is when you use 90% of the screen area for your theme and ambiance, and 10% for the information I actually came to your site for.”                           â€”Nobody Somewhere between that 960-pixel Interwebs masterpiece and the dreamy iPhone app lies the well-traveled but poorly-served world of [...]

gettin’ viral for the holidays

Today I received some viral pass-it-to-a-friend ad pieces for Starbucks and Method, two brands I admire personally and professionally. It’s nothing new, but I am starting to see *a lot* more of these ads and find these particularly interesting.